We discuss the latest the ins and outs of social intelligence and social data with Jim Reynolds of Pulsar. About Jim: Jim Reynolds has worked in the social intelligence space since it’s beginning. He was a founding team member of Techrigy who made the first...
We discuss the latest the ins and outs of social intelligence and social data with Danny Gardner of GSK. About Danny: Danny Gardner is responsible for building out an in-house social intelligence capability at GlaxoSmithKline (GSK). He executes social listening, data...
The recent 2018 CX Index conducted by Sitel Group uncovered staggering insights regarding consumer relationships between brands and social media. 30% of consumers who have had a negative customer experience say they would share it on social media, while 49% of...
In today’s marketing world, any tweak to a social platform algorithm is cause for a red alert. Because organizations rely on LinkedIn, Instagram, Facebook, Twitter and YouTube to distribute content, even a slight change in code can disrupt an organization’s social...
The number of social media measurement tools has exploded over the last 10 years. And the innovation is accelerating on the promise of smarter interfaces, artificial intelligence and machine learning. Change remains the constant. The team at Nichefire believes three,...
As medium and small businesses continue to be affected by COVID-19, banks are rushing to provide new services, protect their employees, and develop communication channels with clients and prospects. Although many banks won’t close their doors, they will likely...
