In today’s marketing world, any tweak to a social platform algorithm is cause for a red alert. Because organizations rely on LinkedIn, Instagram, Facebook, Twitter and YouTube to distribute content, even a slight change in code can disrupt an organization’s social...
The number of social media measurement tools has exploded over the last 10 years. And the innovation is accelerating on the promise of smarter interfaces, artificial intelligence and machine learning. Change remains the constant. The team at Nichefire believes three,...
As medium and small businesses continue to be affected by COVID-19, banks are rushing to provide new services, protect their employees, and develop communication channels with clients and prospects. Although many banks won’t close their doors, they will likely...
See the latest release on Financial Brand! As shut-in consumers and businesses take to social media to register their cheers and jeers about financial institutions, marketers can’t afford to tune out to what’s being said on all channels. Today’s...
Are you busy writing content all the time? Well, now there’s help. Except, it’s not the help you might have had in mind… Meet your new copywriter: a machine. Yes, that’s right. AI can write content now! AI Writing Content? That’s Crazy-Talk. Right? In fact, Forbes and...
You’ve probably seen it in the news or in a in a blog. “The Millennial generation is ruining (insert industry here).” Or, “traditional marketing doesn’t work on Millennials…” Millennials are the new fad. And rightly so. According to Pew Research, Millennials are...
