Solutions

Discover better decision making and better marketing strategies with the help of Nichefire’s AI.

Brand Tactics Analysis

Nichefire’s AI tracks competitors and your brands, as well as audience reactions. So you can gather key insights, predict activities, and capitalize on previously invisible opportunities. 

Unlike social listening tools, Nichefire’s AI has dozens of expertly trained categorizers that are tailored to your industry. Now you can spot strengths/weakness in your competitor’s marketing strategies and creative without booleans and or building your own AI.

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Spot Brand Strategy

Nichefire’s AI and classifier libraries allow you to instantly spot what marketing tactics are working for you and your competitors. So you can zig when they zag.

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See Industry Trends

Nichefire’s AI is tailored to your industry and allows you tos see predictive and prescriptive insights about your market. See emerging product trends among you and your competitors, new market opportunities, and more.

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Get Deep Audience Insight

Beyond  typical “sentiment,” our AI employs natural language processing and neural networks to deliver unique consumer insights on any brand – and drill-down to granular details.

Use Nichefire to Stay on Top of Key Trends in Your Market

Nichefire customizes machine learning and AI models to learn after your industry and emerging trends in the world. This video demonstrates customized AI used in the financial services industries to track brand performance during the COVID-19 pandemic.

Industries We Support

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Financial Services

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Insurance

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CPG

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Technology

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Healthcare

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Retail

Classifiers Per Industry

Nichefire provides a suite of 200+ machine learning classifiers to accelerate your analysis. Contact us to learn about all of our classifiers. We can also customize classifiers and other machine learning models to support your business!

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Product Attributes

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Content Types

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Life Events

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Conversation Topics

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Consumer Values

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Influencer Types

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Purchase Intent

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Boosted Identification

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Marketing Objectives

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Seasonal Trends

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Loyalty

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Customizations

"There is nothing quite like Nichefire. It delivers incredibly valuable insights that you can’t get anywhere else."

U.S. Bank

"One client has a million-dollar contract with a top SMMS, but it was Nichefire that produced the consolidated, focused reporting that our clients love."

Mechanica Branding

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time saved in reporting and analysis

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average increase in positive brand engagement

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average increase in social media engagement