We discuss the latest the ins and outs of social intelligence and social data with Krista Neher of Bootcamp Digital.

About Krista:

Krista Neher is a seasoned marketing professional who helps companies around the world to increase their digital marketing capabilities. She is the CEO of Boot Camp Digital, bestselling author of 4 books and an international speaker. Krista is a social media pioneer, having run one of the first successful corporate Twitter accounts – before social media was even a recognized phrase. Krista has over 15 years of branding and marketing experience, working with companies like Procter & Gamble, GE, Macy’s, Google and the United States Senate and has been featured as an expert in the New York Times, CNN, Wall Street Journal, NBC, CBS, Mashable and the Associated Press. Krista is passionate about social media and digital marketing and created one of the first accredited social media certification programs in the world.

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