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Nichefire Playbook

COVID-19 Social Media Strategies: 5 Tips Banks Need to Know

As medium and small businesses continue to be affected by COVID-19, banks are rushing to provide new services, protect their employees, and develop communication channels with clients and prospects. Although many banks won’t close their doors, they will likely...

Social Media During COVID-19: Key Takeaways from the Banking Industry

See the latest release on Financial Brand! As shut-in consumers and businesses take to social media to register their cheers and jeers about financial institutions, marketers can't afford to tune out to what's being said on all channels. Today's touchy crisis...

Must-Follow COVID-19 Sources on Social Media

During the COVID-19 crisis many businesses are using social media to stay informed and make important decisions. Unfortunately, misinformation, rumors and the ever-changing nature of the virus have led to widespread confusion among small and medium sized business...

How Can Pets Improve Social Media Engagement?

What should you do if your company’s social media engagement metric starts to slump? There’s one simple solution guaranteed to boost engagement: post pictures of cats & dogs. You can laugh but don’t click away! Pets can improve social media engagement. Our data...

3 Ways Corporate Responsibility Can Improve Your Social Media

You may have come across a scandal with a brand in the news. Whether it be a data breach or unethical conduct, no brand is immune to the potential public backlash when they act irresponsibly. But, as time goes on, sins are often forgotten. Why do people forget and...