Unleash 10x data output

Building queries when you don’t fully understand a topic returns limited results. That’s why Nichefire comes in a step earlier, telling you what you need to search for in order to maximize results and uncover previously hidden opportunities.


Instead of spending time devising queries, you’ll be analyzing and evaluating more relevant data for your brand.

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Japanese trends comparison

Speak the right language, unlock complete data

If you’re not using the right language and wording as you research a topic, you’ll work off of incomplete data and miss key opportunities.
Nichefire acts as your cultural language tutor, giving you the terminology and language of a topic in order to get accurate, complete insight.

Stay ahead of stakeholder requests

What if you already had accurate, relevant insights ready before stakeholders gave you topics? Without Nichefire, you’d still be coming up with queries for your social listening tool. With Nichefire, that job is already done. Now you know exactly what to search for, and how to make the most of your tools.

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Stakeholder requests graphic

Turbocharge all of your social intelligence investments.

Downstream efforts are wasted if you’re not focused on the trends and insights with the greatest opportunity to begin with.


Nichefire’s predictive cultural intelligence gives your brand the strongest possible foundation from which to build your marketing campaigns and product innovations by surfacing cultural trends among your consumers.

3 steps to driving your next big opportunity:

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Add a topic

Nichefire doesn’t require time-consuming queries. Just enter the topic you’re interested in, and let our technology do the work for you.

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Uncover the most popular trends

See which trends are happening around your topic, and which are here to stay for the long term.

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Disseminate insights to stakeholders

Automatically schedule reports to get insights to your stakeholders so they can make informed decisions.

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“[Our social listening tool] is going to tell us what people are saying today. Nichefire is going to tell us what’s emerging that might be trending tomorrow or next week or next month.”

– Frank Gregory, Social Intelligence Lead, Nestle

“Thanks to Nichefire, we now have a reliable way to keep pace with cultural trends. Their platform’s ability to gather and organize data has revolutionized how we approach monitoring culture.”

– Dan Rucolas, Social Intelligence Lead, Kraft-Heinz

“Nichefire offers a fresh perspective on social listening, and their quick turnaround keeps us on top of trends.”

– Angela Palladino, Sr Director Insights & Analytics, Walmart

See what Nichefire can do for your industry