During the COVID-19 crisis many businesses are using social media to stay informed and make important decisions. Unfortunately, misinformation, rumors and the ever-changing nature of the virus have led to widespread confusion among small and medium sized business...
What should you do if your company’s social media engagement metric starts to slump? There’s one simple solution guaranteed to boost engagement: post pictures of cats & dogs. You can laugh but don’t click away! Pets can improve social media engagement. Our data...
You may have come across a scandal with a brand in the news. Whether it be a data breach or unethical conduct, no brand is immune to the potential public backlash when they act irresponsibly. But, as time goes on, sins are often forgotten. Why do people forget and...
Videos Videos are one of the most important mediums to be posting on social media. Video content will make up almost 80% of all traffic on the internet this year and many brands are starting to put effort into posting videos on social media. But that can be a...
Are you busy writing content all the time? Well, now there’s help. Except, it’s not the help you might have had in mind… Meet your new copywriter: a machine. Yes, that’s right. AI can write content now! AI Writing Content? That’s Crazy-Talk. Right? In fact, Forbes and...
You’ve probably seen it in the news or in a in a blog. “The Millennial generation is ruining (insert industry here).” Or, “traditional marketing doesn’t work on Millennials…” Millennials are the new fad. And rightly so. According to Pew Research, Millennials are...
