3 Ways Social Intelligence Unveils Competitive Advantages

3 Ways Social Intelligence Unveils Competitive Advantages

Do you compare yourself to others? It’s one of the best things you can do. And I don’t mean comparing yourself to a model or an attractive celebrity. I mean comparing your company or brand to competitors using social intelligence. (How do you know if a...
Keeping Up with the Algorithms: Tips for Social Media Marketers

Keeping Up with the Algorithms: Tips for Social Media Marketers

In today’s marketing world, any tweak to a social platform algorithm is cause for a red alert. Because organizations rely on LinkedIn, Instagram, Facebook, Twitter and YouTube to distribute content, even a slight change in code can disrupt an organization’s social...
3 Types of Video Content To Boost Your Social Presence

3 Types of Video Content To Boost Your Social Presence

If pictures are worth a thousand words. Videos are worth a million. If you’re ready to take your social media to the next level, video is great way to drive better results, engage with your audience and generate leads. In fact, 93% of marketers say they’ve used video...
3 Ways to Deal with Negative Comments on Social Media

3 Ways to Deal with Negative Comments on Social Media

If you’re a social media marketer (or someone who runs a brand page) you know that there are two absolute truths: Social media can make or break your brandNegative comments make your organization look incompetent and unprofessional But at the end of the day, negative...
Prepare for These 3 Trends in the Social Analytics World

Prepare for These 3 Trends in the Social Analytics World

The number of social media measurement tools has exploded over the last 10 years. And the innovation is accelerating on the promise of smarter interfaces, artificial intelligence and machine learning. Change remains the constant. The team at Nichefire believes three,...